Laura Siegel Collection 2013 – Laura Siegel Interview
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Michael Ho – Continue Reading BelowLaura Siegel Fall 2013 Collection; Photo: Michael HoToronto, Bolivia, India. Not the typical trifecta one associates with a fashion brand. But then, Laura Siegel is not your typical designer.The 25-year-old Toronto native launched her collection in 2011 after a long trip around Asia and getting her education from Parsons The New School for Design in NYC and Central Saint Martins in London.“Having met so many inspiring artisans, where craft is deeply connected to their culture, I developed a vision that sustained their cultures and incorporated their craft with my personal aesthetic,“ Siegel says of her eco-chic collection. Her work is designed in Toronto and New York (she lives and works in both cities)and produced by artisans from villages in India and Bolivia using natural dyes and chemical-free processes.“My aesthetic is very relaxed, layered, and eclectic,“ explained the designer, who worked at Luca Luca, Yigal Azroul, and Life with Bird before branching out on her own. „Because of the crafts and materials I work with, textures play a huge role in how the collection is built and adds dimension to pieces. Comfort is always the priority.“For Spring 2013 (founded on the concept of the bright neon flowers that grow in India’s Kutch Desert), you’ll find artfully draped dresses, loose block-print tunics, and fringed suede jackets in dusty shades of green and brown offset by vibrant pops of fuchsia, chartreuse, and tangerine. Fall 2013 looked at the company’s original idea that clothes are a home for the body and attempted to answer the question: How would clothing adapt with us if the world were to evolve into an arctic sphere? Siegel’s sartorial response is layers of beautifully patterned knits, tribal-print sheaths, and tonal patchwork pants topped with piles of scarves, asymmetrical leather jackets, and handmade beaded necklaces. – Continue Reading BelowAside from being ruggedly romantic, what Siegel’s creations do especially well is evoke an emotional response in the wearer by tapping into something primal that resides within even the sleekest city dweller.“My ideal customer is any socially conscious woman who values comfort in her wardrobe,“ said Siegel. „I design unique, eclectic pieces that transition with a woman’s spontaneous daily schedule.“Buying a Laura Siegel piece means you’re supporting ethical, environmentally responsible manufacturing, and the steady employment of traditional dyers, embroiderers, knitters and block printers around the globe. The Laura Siegel Collection ranges from $150 to $1 naslsoccerbowl.com naslsoccerbowl.com ,500 and is sold at Oak, Curve, End of Century and shoplatitude.com. Michael HoPhoto: Michael HoMichael HoPhoto: Michael Ho
Laura Siegel Collection 2013 – Laura Siegel Interview
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